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CHAIN REACTION CYCLES

Mark Lilley

Mark Lilley is Head of Ecommerce at Chain Reaction Cycles, the world’s largest online bike store. He has a proven track record of building successful digital teams and leveraging quantitative and qualitative data to deliver customer focused solutions.

Mark’s key areas of expertise include conversion rate optimization, product management, digital marketing, analytic’s, usability and UX. Chain Reaction Cycles CRC exists to deliver a world class shopping experience to cyclists around the globe, offering the lowest prices on everything you need to feed your cycling habit, and delivering directly to you with no fuss.




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